t: 0115 945 2751 | e: enquiries@purelypetsupplies.com


Be.Loved Supplier Logo

Proper Pampering from Palm to Paw

British, award-winning, naturall wellness and lifestyle products for pets and pet parents, our Be:Loved range manufacture a range of luxury and affordable natural petcare, providing proper pampering from Palm to Paw. 

Working hard to create new natural products that benefit you and your pet, Be:Loved have specifically formulated products that can be shared from palm to paw. We wouldn’t use chemical-packed products on our own skin, so the same should go for our pets!

From bath to bedtime, Be:Loved products are designed to be a daily, weekly or just-because treat for your pet, with something for every dog!

The Be:Loved Tale

Together, you’re two of a king. Show that you care with all-natural handmade products that help pets to be clean, be protected and best of all, be pampered. 

Let your animals roam itch-free, odour-free, carefree.

Dote on them. They deserve it.

Let them Be:Loved.

100% Natural

Completely natural, trusted farming recipes.

Handmade in the UK

From sustainably sourced ingredients, handmade by Be:Loved to ensure the upmost care.

Less Packaging

In their quest for a greener planet, Be:Loved products are 90% plastic free, avoiding excessing packaging.

Extensively Tested on Humans

Safe from palm to paw alike.

MIT & Paraben Free

No added preservatives or hidden nasties.

  • Handmade in the UK from sustainably sourced ingredients, handmade by us to ensure the upmost care
  • Less packaging, for a greener planet! We are using 90% plastic free and avoid excessing packaging
  • Safe from palm to paw, and alike, extensively tested on humans
  • No added preservatives or hidden nasties, including MIT and parabens
Be.Loved Offer Banner

Instagram | @PurelyPetSupplies

Follow us for special deals, discount codes and the latest updates

Have you ever seen a prouder pup?! 😍 FREE DELIVERY when you buy ANY Earth Animal product and spend £35 or more this weekend! Valid till Sunday! CODE "NOHIDENOCHARGE"

Want to try before you buy or get an extra treat this weekend? Place any order by Sunday, even when you take advantage of the deal above, and add the note EA-TRY to the order notes at checkout! I'll then send you a free sample of our Earth Animal No-Hide Stix in your parcel! 😋🤤 (Peanut Butter Flavour only). GIVE US A LIKE TO SEND LOVE FOR SAMPLES!

Haven't heard of Earth Animal before? FIND OUT MORE HERE 👇!

- A delicious, natural and safer alternative to rawhide
- Packed with only healthy, natural ingredients, including eggs, banana, pineapple and olive oil!
- Easily digestible, rated EXCELLENT for digestibility 80% compared to 18% for rawhide!
- Satisfies your dog's natural instinct to chew, helping to prevent boredom and unwated chewing behaviours
- Three sizes, four flavours, and the ultimate longer-lasting chew for our pups!

Sizes: Small, Medium, Large, Stix 10pcs
Flavours, Peanut Butter, Chicken, Salmon, Beef

Offer available only while existing stocks last!

📸 Jasper, @@justtwostaffs
🏷 Earth Animal No-Hide Chew Salmon, Medium - £6.94
🛒 www.purelypetsupplies.com

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"Knock knock"
"Who's there?"
"Cows Go"
"Cows Go Who?"
"No silly, Cows go MOOOOO!' 🐮

Get your paws on our Bone Appetit Farmyard Treat & Toy Box before they sell out! Only £22.50, and only 3 currently available now pre-orders have been dispatched!

Each box contains:
- 1x KONG Wiggi Cow Small
- 1x Natures Variety Lamb Meat Bites 20g
- 1x Soopa Healthy Bites Carrot & Pumpkin 50g
- 1x JR Pure Pate Chicken 80g
- 1x JR Pure Pate Turkey 80g
- 1x JR Pure Beef Sticks 50g
- 2x Lamb Trachea (Loose)
- 4x Bull Pizzles (Loose)
- 120-150g Pig Ear Strips (Loose)

Available NOW!

Head to the website!

#treatbox #dogtreatbox #snacks #naturaldogs #naturalfeeding #rawfeddogs #kong #boneappètit #soopa #airdriedtreats #activedog #naturaldog #rawfeddog #treatbox #dogsofınstagram #dogsofig #boneappetit #dognutrition #happypup #pupsofig #purelypetsupplies #onlinepetshop #smallbusiness #supportsmallbiz

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Fancy a fiver to spoil your furry family member? 💷 Today is your LAST DAY to submit your 5+ product reviews, issuing you a £5 voucher to use on your next purchase!

To find out more about our June Review Rewards Scheme (ends TONIGHT!) click the link in our bio!

So many have you have already taken part and submitted reviews on your favourite products, so thank you! Every review not only helps us, but it also helps other customers choose to try products you already love! 🥰💙

#reviewit #reviewsnapshare #smallbusiness #purelypetsupplies #teampps #customerloyalty #purelypets #ukpetsupplies #smallbizuk #supportsmall #supportsmallbiz

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It's treato time 🤤🤘 3 for £5 on NEW Laughing Dog Baked Treats! (Mix&Match)

Choose from: Chewy Boosts, Fruity Paws, Sleep Tight, Cheesy Bites. 125g resealable packs, made with only natural ingredients. To find out more visit our website!

Shop Now > www.purelypetsupplies.com

P.S We've been on the hunt for a new brand rep account, and we've got our eyes on our guys! New Brand Rep Announcement due June 2021! Sending so much love to our previous brand rep who has had to pull away due to person reasons 💙.

Check our our brand reps and give them a follow for extra discount on every purchase!

Offer available while stocks last. @laughingdogfood

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What's that, PPS is back? 😍🥳💙 SET YOUR REMINDERS - WEBSITE REOPENS FOR STOCK CLEARANCE AT 3.30PM TODAY! Head over to our stories to set up your event notification so you don't miss out! Paws Up if you're excited! 🐾👇

- All items are available on a first come first served basis. I have limited stock levels of over 2000 products for dogs, cats, small pets, fish and more! Available online from 3.30pm today while stocks last!
- The website will remain open until the majority of current in-stock items are sold. Keep an eye on our stories and posts for more info as the days go on. Out with the old, in with the new 💙.
- Items noted as CLEARANCE or Last Chance to Buy are items I do not plan to restock. If there are any items you see labelled as this that are particular favourites please let me know. All other items I hope to continue stocking should I properly reopen later this year.
- Postage is UK only, £3.50 under 2kg, £6.50 over 2kg
- All items will be sold as per our standard terms and conditions found online
- International shipment is currently unavailable - please message for orders to be processed manually for you if you are abroad so we can get a quote based specifically on your purchase. This is no longer set up online.
- Baskets will only be held for a maximum of 24h to ensure all items not paid for can be purchased by other customers
- If you would like to bulk purchase or are after anything NOT found on the website PLEASE MESSAGE ME for more info!
- Rep codes ARE valid for use online once the site reopens - head over to see their accounts to see their beautiful faces and to find out more!
💙 @busbythebrave
💙 @marvellousmerles
💙 @murphy.the.magnificent
💙 @bearthegoldador
💙 @the_springertwins
💙 @jasperthestaff

Any questions, give me a shout! T-1h to go! 🥳

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Never stop taking risks. Just keep reaching 💙 Happy Sunday guys, I'm so sorry I've been a little hermit recently. I've been busy working on the website and want to get it done as quickly as I can for you all. Exciting, but tough, times ahead. You guys and poochy-pie (aka Bella) are my fuel 🔥 how has your week been!? Fill me in, fill me in! I'm a bit behind on the timelines!

As before, if you have an urgent enquiry or order please get in touch BY EMAIL at enquiries@purelypetsupplies.com. I'm dispatching again from tomorrow and still have a lot to do with admin, the website and stock checks, so please bear with me! Email messages are being prioritised over social media messages, as you are all keeping me so busy - so please email if its urgent! (Thank you so much for all of your support by the way, you're a big bunch of amazing humans 💙)

I'm aware I let you all know about a live sale this week.. well that hasn't taken place because:
1. I'm tired and working till midnight most nights
2. COVID has meant I've had to pause dispatching while getting a test for my own peace of mind and for customer safety (I've received the all clear today 💙)
3. I've had a lot to sort on the website and in the warehouse, and I'm still tackling the workload - can we pause time for a week please?

It will be coming though so stay tuned for more info!

In the meantime, if there's anything urgent you need from me or are after please email enquiries@purelypetsupplies.com, ill be getting round to messages again tomorrow afternoon once I've dispatched in the morning!

Also, I havent forgotten about our #ppsnaughtyornice comp! Results coming this week ready for voting and our winners to be finally chosen!

Keep following our reps to keep up to date and get the deals as the land in the coming month!

With love, as always
Lauren 💙.

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I spy, with my little eye, something beginning with B...
AND ALL THE BOXES! (Bone Appetit boxes of course 🥰🤩💝 TREAT BOXES AVAILABLE BY DM NOW!)

I know I've been a little quiet lately and I can't apologise enough for the silence. Its been tough, but I'm getting there! As quickly and as best i can!
I thought it best to post a public thank you message, alongside the 100's of messages I've sent to you all individually to say thank you, because my God, you guys are amazing. The last few days particularly I don't know what I'd have done without you - the comments, messages, emails and orders mean the world. I cant wait for my return - have no doubt I'm fighting to come back healthier and stronger than ever 💙.
In the meantime, here's a lil update -

💙 I'll be providing a quick video tomorrow of the warehouse, so if you spot anything you want you can claim it before the website reopens and public sale begins! (I apologise in advance for my state. Temporarily retired business owner is not my best look 😅)
💙 All purchases from here forward will be at the delivery charges as follows: £3.50 under 2kg, £6.50 above that up to a max of 25kg. Additional weight will be charged accordingly to specific customers effected
💙 I am currently working alone so please bear with me! Lead time remains at 1-6 days for dispatch
💙 We have products available for all animals in the sale and I aim to do a live sale this week on IG for quite a few. Keep an eye on stories and posts, turn on post notifications if you need to, as when they're gone they're gone for many items!
💙 We ARE NOT GONE! I am temporarily closing the business for personal reasons but will be back ASAP!

💙 I am still accepting orders for items available previously on my website - please message me on Instagram or via email at enquiries@purelypetsupplies.com!
💚 If you haven't already watch Bridgerton on Netflix, I'm watching the series for the third time in five days.

Lots of love, as always
Lauren 💙.
And Bella Boo 🐾.
📸 Casper @casper_staffy
🏷 SportsPet Balls 3pk (stock still available)
🖱 www.purelypetsupplies.com (currently OFFLINE, email to order - BACK SOON!)

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It's with a heavy heart and very puffy, tearful eyes that I announce the immediate, BUT TEMPORARY, closure of my incredible little company, Purely Pet Supplies.

I love this Company, i love my job and i love my customers so, so much 💙 For those that know me, they'll know how much this difficult decision will have broken me, because it certainly wasn't an easy one to make. Unfortunately 2020 has had other ideas for me, and just like many others after this year, being in business right now isn't one of them.

Until further notice Purely Pet Supplies Ltd will not be accepting any new orders. I hope to have the website back up and running again in due course, but for now, we're taking some time out.

For those with orders outstanding these are STILL BEING PROCESSED and I will be in touch individually with any customers that may incur additional delays to our standard processing times. I will still be dispatching whilst we are closed, but will not be accepting new orders online. For those requiring anything urgent, please MESSAGE ME DIRECTLY ON SOCIAL MEDIA as I will continue to fulfil orders manually for the time being as much as I can while the website remains closed.

This is not the end for PPS, nor for this incredible community we've all built. But for now, and with so much love for every single one of you, I I need my puppa and a cuppa followed by a large glass of wine. This is by far the hardest decision I've ever had to make, and I want to thank and send love to my team, their families, and to every single one of YOU for everything you've done for Purely Pets this year.

Please keep following as I will still be posting and live sales while we're closed, but in the meantime head on over to follow our beautiful brand reps ready for when we reopen!

💙 Murphy, @murphy.the.magnificent
💙 Busby, @busbythebrave
💙 Dexter & Riley, @marvellousmerles
💙 Jasper, @jasperthestaff
💙 Ally & Mya, @the_springertwins
💙 Bear, @bearthegoldador

Keep being amazing, keep being you.

With love, as always
Lauren 💙

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One of the most glorious messes in the world is the mess created in the living room on Christmas Day. Happy Boxing Day guys! 🥳 who's living room looked like this yesterday? I know ours did with Bella's Christmas gifts! #santapaws

📸 Pippa, @springingpip
🏷 Various Products, tagged
🖱 www.purelypetsupplies.com

We hope you had another great day today! We had a crisp morning walk down around the local country park this morning! Still no White Christmas in Nottingham though! ☃️😭
Let is now, let is snow, let is snow!

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IT'S CHRISTMAS DAY! Get your scarf on and play! 😍 Have a Merry Woofing Christmas everyone from us and the gorgeous Remy!

What did Santa Paws bring you today? Let us know below!
In the meantime, BRB, I've got tons of food and and a fridge full of fizz to feast on! #bemerryandbright

📸 Remy, @thereal.remy
🏷 Animate Christmas Scarf
Dispatching again from Tuesday!

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Dear Santa... define "nice" 🎅🐾 HAPPY CHRISTMAS EVE! I've had a super busy day dispatching the last of your orders and we're now officially closed for Christmas! *immediately pours a wine* WHAT A YEAR!

To end our run up to Christmas here's one of this years best sellers, showcased by the gorgeous @meet__the__sprockers Bentley & Morgan. Beautiful aren't they! Puppas AND products! 😍💙 we've got a few items remaining from our Christmas 2020 range so check them out while stocks last, and head on over to our rep accounts to grab a discount sitewide, while checking out their spotlight buys 🤩💙


Don't forget, I'm keeping the business open over Christmas now to keep you all stocked up on your faves! We'll be dispatching again next Tuesday, Wednesday and Thursday before closing for New Year's eve! Head over to get your last minute purchases in at www.purelypetsupplies.com!

I just want to take this opportunity to say thank you to each and every one of you - followers, customers, friends and family. This year, this Christmas.. it's like no other. But WITH each other we can and will get there 💙.
Happy Christmas everyone. Thank you for supporting my small business till now, your orders, your mentions, the follows, likes and comments mean the world. More than anything, I hope Santa brings you good health and happiness, and wish you and those you're spending Christmas with an enjoyable day full of love, life and laughter 💙.
Lauren & Bella, and Team PPS 💙

📸 Bentley & Morgan, @meet__the__sprockers
🏷 SportsPet Christmas Tennis Balls (NOW SOLD OUT)
🖱 www.purelypetsupplies.com

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Hoooorrraaaaayyyy, it's the Christmas holiday! Today was officially our last working day for Christmas, giving my team a well needed break! Is today your last day or are you working through Christmas like me?!

We've got so much to catch up on. It feels like ages since I last posted! Have you seen our new brand reps? Hand picked by moi 💙 HOW FAB ARE THEY!

A hugeee thank you to my team of pawsome puppas for accepting my special invites! 😍🥰 Head over to their pages and click FOLLOW to take advantage of your favourite Rep Offer of the month and discount code sitewide 💙 each account gets to choose a different product each month to spotlight and give their followers extra discount!
@jasperthestaff (pictured and tagged)

Just quick note to say we're staying open over Christmas and New Year! I'll be personally dispatching orders tomorrow, Tuesday, Wednesday and Thursday, so if you need anything urgently please let me know!

For those I don't get chance to speak to before, have a fantastic Christmas and New Year! Happy Christmas everyone!

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